Best of SXSW 2017

SXSW 2017 has been off to an exciting start! We at FanHero are thrilled to be participating this year with our own booth. Join us in booth 1931 today to learn more. 

South by Southwest has been around since the late 80’s, and is now a must-attend haven of film screenings, tech presentations, music festivals, and pretty much anything under the sun. Since it’s more or less impossible to attend every exciting event this year, we’ve chosen a few that we think you’d enjoy.


It’s hard to name a performer that isn’t in Texas this week! Music enthusiasts will have to plan carefully to catch each show, mini-festiaval, showcase, and night out that they’d like to see. Here are a few that are gathering buzz.

K-Pop Night Out

If you needed any more proof that SXSW is a global event, check out K-Pop Night Out on the 17th. See acts like Galaxy Express, No Brain, Red Velvet, and Hyolyn, without a trip to Seoul.


Queen Bey’s sister will be headlining at Coppertank on March 15th (that’s tomorrow night, hurry and find tickets!). It’s sure to be a funky, poppy, R&B-filled night that shouldn’t be missed.

Fader Fort

The Fader Fort will return again to SXSW from the 15th through the 18th. It’s a must-listen showcase of up and coming bands, and the whole thing will be streamed, too!

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Hang with Drunken Tiger and other K-Pop stars.

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Fader Fort gets wild.


Tech enthusiasts surely have their eyes on this year’s festivities. Lots of announcements, interactive displays, and talks are held by the best and brightest in tech at SXSW, including us! Stop by if you’re stressed. Here are some of our picks for interactive fun this year.

Optic Obscura

One part tech, one part art, this interactive installation of lit fiber-optic cables helps remind us not just that we’re connected, but how.

One Night + Casper

Sleepy-time professionals Casper are teaming up with hotel booking app One Night to provide you some surely needed R&R at the Austin Motel.

Marvel’s Guardians of the Galaxy: The Telltale Series: World’s First Crowd Play

Gamers and Marvel fans will surely be lined up around the block for this one. On the 17th, attendees will be able to get a sneak peek at the newest Guardians of the Galaxy installment, and actually control the experience from their seats!

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Fans will help decide what happens to our Guardians this year.

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Optic Obscura.

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Get some sleep with a bedtime story.


If you’re a movie buff, we’re sure you’re enjoying the lovely weather in Austin today! All ranks of filmmakers are attending, meeting, and premiering throughout the festival. Here are a few cinematic experiences to look for.

The Big Sick

Directed by Wet Hot American Summer’s Michael Showalter, and starring Kumail Nanjiani and Emily V. Gordon, this true-story comedy about love and family will surely melt some hearts, and bring some laughs, in Austin this week.

Virtual Cinema

This isn’t just one film, but how could we choose from a list this large? 3D and CGI cinema is to be found all over Austin this week, so be sure to plug into a few.

Atomic Blonde

First John Wick, now Agent Lorraine Broughton, 2017 looks like it’ll be an action-packed year. Incidentally, the neon aesthetic was overdue for a comeback.

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The Big Sick.

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Atomic Blonde.

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CGI Cinema is big this year at SXSW.

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